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If you take a look at your favorite companies’ websites, you’ll find that almost all of them contain active blogs. Blogs have become an indispensable tool for business owners to communicate with customers and to connect with others in their industries. Blogs also do wonders for helping a business’s digital marketing efforts through search engine optimization (SEO) and link building.

In other words, an active blog—one that is consistently updated—can be helpful to your business, and sometimes in ways that you can’t even see. Continue reading on Businessing Magazine

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